Simply put, Groople is the expert in group travel. We specialize in bringing together Groups + People, hence the name, and no we’re not affiliated with Google. Still, we’re backed by more than two decades of experience in the travel space, so Groople is equipped to handle the complexities of group travel. From corporate retreats and academic exploration to destination weddings and sports teams, Groople ushers you from your desktop to your destination flawlessly.


Groople CEO, John Butler, has spent over 25 years in the hospitality business and has covered the bases from individual hotel operations, to managing a portfolio of properties, to leading group sales globally for Expedia, Inc. He understands that the hospitality business thrives at the pleasure of the customer, and ensures that every step of planning your group travel is as painless as possible. From the top down hospitality is part of the Groople DNA.


Our group-ready rates are available for you to easily book online, and when you want to talk, we’ll be happy to hear from you. The other guys will do if you only need a few rooms, but even a 10-room request is enough to require extra handling and heavy negotiations with the hotel. Fortunately, the team at Groople has hotel partner relationships that extend almost a decade. We also know how “hidden freebies” matter in group travel. Complimentary WI-FI, breakfast, meeting space, and upgrades make all the difference and we’ve anticipated that.

Aside from our personalized, one-on-one approach to customer service, a few of the other perks of booking with Groople include: flexible payment policies, online room assignment capability, and access to hotels around the world who will be happy to host your group.


Groople is for anyone who’s been tasked with arranging group travel. We serve corporations, school trips, sports teams, religious retreats, family gatherings, weddings, and even bachelor/bachelorette parties. Our goal is to find your group the best hotel for the value, making your retreat a pleasant memory.

We understand that each group’s needs are different. While corporate travelers may need meeting space, reliable WI-FI access, and a well-equipped business center; youth retreats might be interested in family-friendly hotels with free breakfast. That traveling athletic team may want a hotel close to their venue, with robust gym facilities and a pool, while the guests of a destination wedding are on the hunt for an all-inclusive experience, with a spa and nearby shopping and activities. And if you’re not sure what hotel will fit the needs of your group, call us and we’ll help you decide.